Affiliate Disclosure: Look, I'm working my ass off delivering value to you. So, yes any links that you see in this post are probably affiliate links to help keep this blog going. They are true recommendations and if you click on them and purchase, I probably earn a commission (at no additional cost to you).
However, Amazon Associates offer really low commissions and you will find it hard to get approved on JvZoo or WarriorPlus if you are a beginner.
So, for this guide, we will be going with ClickBank.
Most offers on ClickBank will pay a commission over 50% anyway, so that is another reason why to go with ClickBank.
Picking A Product On ClickBank
When you are picking a product on ClickBank, you need to make sure that it fits the criteria below.
It has a gravity score of over 20 (You can see this in the information below each product. Gravity is how many affiliates are currently successfully selling it)
It is not a scam and it is a high-quality product. (See Reviews, Demo’s, etc. )
You don’t need to get approved. (Go on promote, if you can get your link it’s fine. 99% of products on ClickBank don’t need approval)
Once, you have found a product that you want to sell that fits the criteria, that’s great and move onto the next step.
2. Get A Funnel Builder & Email Marketing Software (Free)
Next, you need a funnel builder & an email marketing software.
As I did say that we are going to be doing this for completely free, I have found the perfect solution for you.
And just in case you didn’t know, a funnel is a type of website that is pin-point focused on getting your visitor to take the action we want them to, so in our case, it would be to give us their email address and then convert them into a sale.
This is super important, as we need to collect email addresses in order to start an email marketing business.
Other than that we will, of course, need a piece of email marketing software.
To do this all for free, we need to use GetResponse.
They offer both funnels & email marketing.
GetResponse offers the longest trial (30 Days) and you have plenty of time to make the cost of your subscription before you are charged.
Need guidance? Have a look at emails from other businesses in your niche.
This will allow you to get an idea of how to write a nice looking email.
When writing your email, you also need to go to the bottom of the page and where it says “plain text” click on it, and then click “wrap long lines”. Otherwise, your email will go to Spam.
Also, you don’t necessarily have to write 7 emails, you can write more, you can write less, it’s up to you.
You can also, just write the first two or three days of emails and write the rest later on.
Lastly, when writing your emails you need to make sure that you select the list that you created earlier.
Email 1: “Here Is Your list/course/e-book”
In this email, you want to introduce yourself, tell your leads what you do, etc. With a link or button to a download link to the e-magnet.
If you don’t know how to create a download link watch the video below, to learn how to make one in Google drive.
Email 2: You didn’t download your E-book
I will show you how to send specific emails based on the actions of your subscribers, but for now, just write an email reminding them in case they didn’t download their lead magnet.
Say how much value it has and that you believe it will really help them.
You want them to see you as a friend and you want to help them, this will increase trust and trust increases conversions.
Email 3: Did you enjoy it?
Now, you want to send an email asking if they enjoyed their e-book if they have any feedback or questions, etc.
You should ask them to reply to your email and you can even offer them another lead magnet if you have one for doing so.
This will decrease the likeliness of landing in the “Promotions” tab, as they have replied back to you.
Note: You need to reply to all these emails too!
Email 4: Reminder / Did you not receive my last email.
Here you want to just remind them of the previous email and ask the same questions, etc.
You want as many people to reply as possible as this will increase your chances of getting into the main inbox when you are selling.
That will allow you to show your offer to as many people as possible.
Note: You need to reply to all these emails too!
Email 5: My #1 Trick to…
Here is where we finally sell a product for the first time during our email sequence.
Here you should talk about how you remember how it was to be struggling with the pain point, which you know they have as they got your lead magnet.
Then you want to present them with the solution (your affiliate product)
Email 6: Reminder of #1 Trick
Here you just want to remind them in case they didn’t click the link in your email.
Just make it like another version of the previous sales email that is a little bit different.
Email 7: Story
Create a story that in the end leads to your product.
How it has helped you or changed you in whatever way it is meant to change you.
Don’t mention it at the start, just involve it in some sort of way at the end and display the positive impact that it had.
After you have written some emails, you can move onto the next step.
2. Building Your Automation
Next, you need to build your automation sequence.
So, you need to head over to Automation and then “create workflow”.
GetResponse has an interactive tutorial inside of the workflow area which will be activated when you create your first workflow.
I suggest that you just follow through it and read it carefully.
As GetResponse has an interactive tutorial, I will not be explaining it here.
However, just make sure that the email with your lead magnet download link, doesn’t have a wait block before it, as you want it to send instantly.
Also, if you have any reminder emails, the actions that you can choose from are If opened or If Clicked.
Lastly, before moving onto the next step, you will want to test your automation emails and see that they go to your inbox.
If they don’t you will have to tweak them a little and keep testing them.
You can then test them with your separate Gmail, Yahoo, Hotmail accounts to make sure that they hit the inbox.
Once, you have built and tested your automation workflow, or the beginning of it, move onto the next step.
6. Create A Funnel In GetResponse That Links To Your List
We got the software ✔
Our emails are ready ✔
The workflow is set up✔
So, now we need the funnel, or landing page, whatever you want to call it.
The place where we collect our emails.
Because we are using GetResponse, we can easily create these through their drag and drop editor.
In your GetResponse dashboard, just click “Create” and then click “Landing page”.
Then just watch the video below by GetResponse, to learn how to build a landing page.
It’s pretty easy.
All you need is a place, where they can enter their email address and maybe their first name, so you can personalize the emails if you wanted to and a “Thank you” page. And make sure to link it to the same list, as your workflow is in.
Make Money Through Your Thank You Page
If you want to make more money, then you can add a little video and a button to your Thank you page.
In the video, you can already introduce yourself and tell your leads a bit about you.
Then as the video goes on you can tell them, how your affiliate product has helped you and that you have a special one-time offer and that they can pick it up using the button below.
Or you could even just say that if you want to use my #1 recommendation to do… Click the button below.
Then link this button to a sales page of your affiliate offer with an affiliate link of yours.
7. How To Build Your Email List
We got the software ✔
Our emails are ready ✔
The workflow is set up✔
Landing Page created✔
If you made it until here, I would like to congratulate you as you have your email marketing business set up. Now that it is set up we need to get people to enter their email address in it.
You can do this through paid traffic, but for this guide, I will be showing you how to use free traffic to do so. As we have an amazing lead magnet, we can just use social media to message people or post in groups.
I mean, it will not be that hard to get people to say yes, it’s free.
Social Media Platforms To Use
Sorry to tell you, we don’t have a magic software that will collect all the leads for you.
However, what we do have is social media and guess what?
I can guarantee that your ideal customer is hanging out on a social media platform, so we just need to find them!
Platforms that we can use to get free leads:
I am sure that you probably use a few others or you might not. Just pick two or three that you want to use.
Personally, if I would be doing this all again, I would use:
One platform where you can follow users quickly (i.e Twitter or Instagram)
(Facebook) – depending on if there are a lot of active groups in your niche
Pinterest – Pinterest works really well for driving traffic, so I would include it.
I would use these platforms as it gives you a good mixture. Also, if you choose all three of these, you’re probably always going to have something that you can do.
Our List Building Strategy
What we will be doing is driving traffic to our landing page through our social media accounts.
We will be doing this every day for 30 days. In these 30 days, we are going to be aiming to collect 20 emails per day.
If you have more time, I would even recommend collecting more.
The more emails you collect, the more money you will make.
By posting interesting and valuable content while following other users we will start to grow our social media accounts.
After we gain some followers we can then send them to our landing page where they can get our lead magnet by entering their email address.
It will be fairly easy to get our social media followers to opt into our landing page as we have already posted content that they found interesting or valuable.
So, they will naturally want to see what’s inside of our lead magnet.
If our lead magnet is good too, then that increases the chance of our customers wanting to buy from us.
Setting Up Our Accounts
When setting up your accounts, of course, it’s a little different for each social media platform.
However, I will explain how to set up your accounts in a more general way that can be applied to all social media platforms.
So, before you start following loads of accounts or posting in groups, you will want to make your profile look “complete”.
What I mean by “complete” is you don’t want your profile to look empty.
So, add a profile picture (either of yourself or a logo), add a cover picture, and anything else of that sort.
Next, you will want to add your bio. In your bio, you will want to add a quick description of what you do or something related to your niche.
Then you will also want to add a description of your lead magnet and a link to it.
The reason for this is that you will get additional email leads when people visit your profile.
Adding Some Pictures
Once you have made your profile look nice, you now need to add a few posts. Otherwise, your profile will still look empty.
This varies from platform to platform in terms of what you have to do.
On Instagram, you will have to add 6 posts to make your profile look nice.
If you are on Twitter, you can just retweet niche related content and maybe add 1-2 tweets yourself.
On Pinterest, just create 3 boards related to your niche, but you can add other people’s pins into them.
For Facebook, you will have to just add a few posts and share some niche related content.
Also, don’t create a Facebook page, otherwise, you will have to pay to show your content to your followers.
Facebook optimizes for revenue. If you have a personal account your content will be shown to more users.
After, you have set up your accounts, move onto the next step.
Creating Content Guide
In order to do this, you will have to create content.
Not a lot, we are just talking about social media posts, but you will have to create them.
Again, I will be giving you a guide on what I would do depending on each platform, however, it’s up to you what you do, so feel free to do something else.
If you are using Instagram, you will want to post once or twice per day. They don’t have to be your pictures, they can be somebody else’s.
If you use content from other pages, make sure to give them credit though. When I was growing Instagram accounts, I was using pictures from google.
Also, occasionally, you will want to post something that is related to your lead magnet.
In this post, you can then remind your audience that the link to your lead magnet is in your bio.
If you are using Twitter, you will want to tweet 3 to 4 times per day and retweet a couple of tweets too.
The tweets that you post should be niche related, but they can be very short.
You can even just share your own or other people’s content.
Now and again, you can also post your landing page link directly to twitter.
However, make sure to make the post around it look nice so people actually read the post!
On Pinterest, you will want to create 2 to 4 pins per day that are your own, again these should be niche related.
Also, you can pin other users’ pins into your board. However, I would still recommend creating 2-4 pins per day.
You can use a free tool such as Canva to create them.
When creating pins, you can create attractive looking pins that are related to your lead magnet and link to your landing page.
Facebook is probably the social network where you can post the least.
I would say once per day or twice, you don’t really need to post any more than that.
It can just be a written post, an image with some writing or maybe a video.
The choice is yours, but you want to make a post at least once per day.
Sometimes this post can also contain a link to your lead magnet at the end.
Again, just make sure to make the post look nice so that people read it until the end. If people just see a link by itself, people usually ignore it.
Following Users Guide
Next, we need to talk about following users.
If we don’t follow anybody and we are a completely new account, then nobody will see our posts. Or, a very little amount of people will see them, so it will be hard to build an email list.
If we follow other people, they will see our account. Some people will follow us back no matter what, others will see if our content seems interesting (which it will).
Instagram & Twitter
Instagram and twitter are in the same category because they both let you follow a lot of users quickly and easily.
All you need to do is find a page or profile related to your niche and start following accounts connected to their profile.
Following Users From Recent Posts
I always recommend following users by going onto the most recent post and following users that engaged with it.
The reason for this is so that you are following active users who engage with content. These are the kind of followers we are looking for.
If you just follow their “followers” a lot of these accounts may be inactive, or they don’t engage in content posted.
I like to set four alarms throughout the day, on each of these alarms I follow 50-60 users.
This literally takes about 2 or 3 minutes. If you do this, you should be following around 200 people per day.
From my experience around 25% follow you back, meaning you will gain 50 followers per day.
So, after 30 days you will also have a social media account with 1,500 followers. This alone should get you 200-500 email opt-ins.
Pinterest is a little bit harder in terms of following users.
From my experience, Pinterest only allows you to follow about 10 users, before saying that you can’t follow anymore.
I still recommend following users whenever you can though.
You could add this to your daily four alarms, as it will let you follow users for about a minute. So, there’s not a lot of added work.
On Pinterest, you usually grow more through creating and pinning content. So, if you are using Pinterest, make sure to put your focus on that.
On Facebook, you have a couple of options.
You can search for niche related groups and add active members from that group.
Additionally, you can also find people to add through pages that are related to your niche, or even searching for specific posts.
Again, I would set an alarm for four times per day.
Engage in Conversations Guide
So, we know how to follow the right amount of users and how much content to create, now we need to have a look at engaging in conversations.
On all these platforms you should be engaging in other people’s posts if they relate to your niche.
This will get attention to your account.
Their followers will see your comments or replies and they will often follow you.
Also, this is helpful for the algorithms and as you grow, you will be suggested to more and more people that are interested in your niche.
In these conversations, when the time is right, you can also involve your lead magnet.
For example, let’s say that you’re in the weight loss niche.
You see somebody talking about losing weight.
You can engage in the conversation, maybe with some tips or maybe with your experience.
As the conversation goes on, you can then say something along these lines: “Yeah this tip actually works wonders, I also covered this in my free guide alongside 19 other tips.
If you want to grab it, the link is in my bio!”
This is a great way to get additional leads for free.
Also, just DM 5-10 of your followers per day and say: “Hey I saw that you are interested in [niche], I just wanted to let you know that I am actually offering [your lead magnet] for completely free at the moment.
If you would like to go ahead and grab it, the link is in my bio!
What If I Don’t Make Any Sales?
If you aren’t getting any sales after a good amount of leads entering your funnel, then there is something wrong with your email sequence.
So, you need to have a look at your open rates, click-through rates, etc. and identify the problem.
For example, if your emails have a low open rate, then your emails might not be delivered to your leads.
So, you will have to test it as I said earlier with separate email accounts that are your own.
If they are still low, then it might be your headlines.
If your click-through rates are low, but your open rates are not, then it might be the copy of the emails, or the call-to-action is not clear enough.
It’s all about identifying the problems and solving them.
What Should I Do After The Email Sequence Is Over?
After the email sequence is over, you can sell other related affiliate products in your niche, in fact, you have their email address, so you can sell to your audience as many times as you want.
You can also utilize CPA offers and make money that way or sell solo ads, email ads that other businesses will pay you for.
However, I wouldn’t recommend that you sell products in every single email, otherwise, your leads will start to get annoyed and unsubscribe.
So, sometimes just send emails with value.
Emails that will help your leads for free.
Another thing that you can do is use your email list to help your online assets such as your blog or your YouTube channel grow.
On your blog or YouTube channel, you can then make money through more affiliate links or Google AdSense.
By doing this, you are creating more sources of Income as the assets themselves will start to grow and pull in organic traffic from Google or YouTube.
Finally, when you have made some profits, I just wanted to talk you through how you can reinvest profits to grow your email list even quicker.
I would recommend that you do reinvest your profits as it will allow you to grow your email list as quickly as possible, but it’s up to you.
The way you can reinvest your profits is by running ads to your landing page.
Below are some examples of ways that you can run ads and drive even more traffic:
There are tons of other ways too, but I recommend that you learn them well before jumping into them.
It will be pretty easy to get cheap leads with paid advertising if you have a good lead magnet.
This is a real business, so I can almost guarantee that you will run into some sort of trouble along the way, but that’s part of the process.
You have 30 days risk-free of trying to get people to opt into your landing page.
It’s literally such an easy way to build a valuable email list, so I recommend that you take action.
I hope that this post has helped you and that you found some value. If you did enjoy this post, I would really appreciate it if you share it!