Affiliate Disclosure: Look, I'm working my ass off delivering value to you. So, yes any links that you see in this post are probably affiliate links to help keep this blog going. They are true recommendations and if you click on them and purchase, I probably earn a commission (at no additional cost to you).
Now, when it comes to choosing a product, you must get this right.
This is because you don’t want to promote some garbage product where 70% of your sales get a refund. This is why you should put some thought and research into this decision!
There are a few important things you should check out before promoting a product.
This is to find out whether it is a good product to promote.
The Gravity score indicates how many other affiliates are successfully selling the product this week.
This is a great indicator, as you can see if the product is converting.
Avoid really low gravity scores as this means nobody is selling the product this will make it harder for you to sell the product.
High gravity scores are good as it means many other affiliates are selling the product, and if they can do it you can too! A good gravity score is anywhere from 50+ onwards.
This is also an important factor you want to think about. As it plays a big role in your return on investment.
I usually like to go for mid ticket products.
Not too low and not too high. So, for example, I wouldn’t go under $20 as the commission would be too low, but I wouldn’t go over $200 as it would be too hard to sell the product.
I also like to go for products that charge every month as this is a great way to create passive income.
Here are some things to look out for when looking at the pricing of your product:
The Cost to the buyer – I would go for products between $40 to $200 for good commissions
Recurring Charges – Passive Income!
Upsells/Downsells/Cross-sells. You want to try and find a product that has multiple stages in the funnel, to get more commissions!
Trial options = Increased Conversions
I would also like to advise you that there isn’t a set way to choose what the best products are by price, it depends on the value that the customer receives.
So, just research the product and see how good the value is considering the price!
3. Reputation/Reviews of the product
Looking at reviews and the reputation of the product you are trying to promote is also very important.
This is again, as you want to promote a product with value.
This value has to be enough for the Customer to keep the product, otherwise, you will get large refunds and chargebacks.
So it is important that you look up reviews of the product, and make sure to check out a lot of them because there are always the following issues:
Affiliates creating fake reviews for commissions.
Non-affiliated other marketers writing bad reviews to drive traffic to their products. (You can often catch these out by them not showing the members area)
Other fake reviews that are paid for by some sort by the vendor.
So once you think you have found a product make sure to browse google and youtube for reviews. Also, remember to keep those issues above in mind.
How to Promote Clickbank Products
Now that you know how to find the right niche and product, let’s look at how to promote Clickbank products.
I have laid this part out as a list with a mixture of low cost, and higher cost methods.
This is to make sure there is a great option for everyone. Now, I also did not want to include the usual “FB ads” that everyone already knows about.
In this list, it is more methods that aren’t as usual, but as effective, if not more! So let’s jump right into the list of 5 killer ways you can use to promote Clickbank products.
First on our list is using social media to promote ClickBank products.
However, I recommend that you use social media to drive traffic to a lead magnet to collect email addresses.
By doing this you can sell to your customers in the future and it will be a lot more profitable as it will be easier to convert a visitor into a lead.
By just posting your ClickBank affiliate links, you will not get a lot of clicks, and only 1 click out of 100 will turn into a sale.
So, that is not an effective way to promote ClickBank Offers.
However, by giving away a free “how to” course, you will be able to get a lot of email addresses, and the average value of an email lead is $1 per month. You can then sell your affiliate products in the future.
A solo ad is an email ad, so you will purchase it from somebody who has a large email list in your niche.
The best place to buy solo ads is Udimi. Udimi offers high-quality clicks for a very cheap price (usually around $0.40) and has a protection system against scams or fake clicks.
The benefit of solo ads is that they are incredibly cheap and easy to use.
Each seller on Udimi will have a description in which they will state in which niche their list is in.
It’s very easy to use because you don’t need any skills in running ads, all you need to do is find a vendor in your niche and order the clicks.
When using Solo ads, you should also first drive traffic to an opt-in page so that you can build your email list.
The Udimi solo ads guide will help you learn about this method if you are interested in using solo ads for your affiliate marketing business.
3. Instagram pages (no cost-low cost)
Next on our list is Instagram pages, although Instagram is, of course, a social media platform, I wanted to put this one in separately.
The reason being that there are two different ways you can use Instagram for social media.
The first one is by growing an Instagram theme page which works incredibly well, as when you have built up your audience, you can sell them affiliate products.
To grow a theme page on Instagram is a lot easier than other social platforms due to the ease of following people, the Instagram algorithm & the fact that you only need pictures as content.
The second way is by buying shoutouts from Instagram pages, as often they sell shoutouts for incredibly cheap. In fact, in my 40 cents per lead case study, I actually only paid $40 to be featured on pages with over 500,000 followers.
Again, if you combine this with a strong & relevant lead magnet, it’s a great way to promote ClickBank products.
4. YouTube Channel
YouTube, the biggest video platform in the world is also the biggest search engine in the world.
That means its a great place to go and get some traffic to your ClickBank products. You can do this by creating videos around your niche and researching keywords that you can rank for.
YouTube takes a lot of consistency, so you will have to keep uploading videos, but in the end, it will be worth it, as you will generate tons of traffic for completely free, just from YouTube.
Again, YouTube is a platform that works for any niche, so it is definitely something that you should consider!
You may also want to have a look through the YouTube affiliate marketing guide, where you will learn what kind of offers you can promote, as well as what kind of content to create around your products.
5. Blogging (Low cost)
Next, we have blogging, what I like to call the writing version of YouTube.
This means it also requires a lot of building up & staying consistent before you will be able to see any results from it.
Next, we have Facebook & Instagram ads, which are arguably the least beginner-friendly method on this list.
The problem with Facebook & Instagram ads is that they are so competitive and that you don’t know where the user is that is seeing them. For all you know, they could be running to catch the bus, whereas, on traffic methods such as Google or YouTube, they are usually actively searching for your content which results in higher conversions.
However, that doesn’t mean that Facebook ads aren’t profitable, because believe me they are, they just require a lot of testing.
“Hey [blog name], I really enjoyed this post, especially the part about [something about their post]! I recently also read this review/article [insert your site], is it true that this product can help me create lead magnets really quickly? I would really appreciate your opinion on this. Thanks!”
This way you are getting free links to your site and when somebody else is looking through the comments, they will often click on that link.
Pinterest is another place that you can get free traffic from your blog in which you have affiliate links to ClickBank. However, I wanted to give Pinterest a separate point for a couple of reasons.
The first one being that it is a little more complicated than forums, quora, and blog comments. Now, the second reason is that most users on Pinterest are female, according to Income school it is something around 93%.
That means there is a high chance that your target audience, is not on Pinterest.
However, if you do have a product that has somewhat of a female target audience, I would definitely recommend using Pinterest.
Google & YouTube ads (because YouTube is owned by Google) are also one of the best-paid methods to drive traffic.
They can both be managed from the Google ads dashboard.
Both of these platforms are incredibly profitable because they are high-quality traffic, especially Google as the user who sees your ad is actively searching for what you have to offer.
While YouTube ads aren’t quite as high quality as Google ads, they are as profitable, if not more.
The reason for this is that they are incredibly cheap, YouTube is extremely popular and they still have a really high quality.
The reason for this is that for example, if you are in the weight loss niche and you target users watching videos about weight loss, they are still searching for a solution.
Even if your ad often disrupts them, you still know what their problem is and you can offer a solution to them.
So, in a way, they are still actively searching for a solution. As this is paid to advertise, I would recommend doing a lot of research before jumping in.
10. Email Marketing
Lastly, we have email marketing which is arguably the most important one of these methods.
I left it last because whichever method you are using, you should definitely be building an email list along the way. In the digital marketing space, email marketing & affiliate marketing are the joint first place for driving the most sales according to business insider.
In affiliate marketing, 99% of successful affiliates use email marketing and you should too. Apart from the autoresponder costs, it’s a completely free method of getting traffic.
It also helps us to increase the value of a visitor, by turning them into an email lead.
Now, I hope this has helped you find the way you want to promote Clickbank products. In order to find the right way for the ClickBank offer that you are promoting consider the following things and choose the best-suited option: