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Kartra and DropFunnels are two of the best funnel builders out there, but, they have different features and pricing structures.
In this comprehensive head-to-head Kartra VS DropFunnels review, you will know everything you need to know to pick the right one for your business.
Let’s dive in.
About Kartra
Kartra is an effective all-in-one marketing tool. The software was created by Genesis Digital, the company that also owns the infamous WebinarJam.
About DropFunnels
DropFunnels is a funnel builder created in 2020 by Jordan Medirich.
The software is unique because it focuses on creating fast, SEO-friendly landing pages; something that most other page builders tend to neglect.
Let’s dive into the Kartra VS DropFunnels Review now
Kartra Features
Here is a complete list of features you get with Kartra:
- Kartra Checkouts
- Kartra Pages
- Kartra Leads
- Kartra Mail
- Kartra Videos
- Kartra Memberships
- Kartra Funnels and Campaigns
- Kartra Calendars
- Kartra Helpdesks
- Kartra Affiliates
- Kartra Forms
- Kartra Agency
- Kartra Marketplace
- Kartra Integrations and API
When you compare Kartra and DropFunnels head-to-head, Kartra clearly takes lead in multiple areas.
For one, Kartra offers a lot more features than DropFunnels. For instance, you have to pay DropFunnels to use its autoresponder, and Kartra comes with a full-fledged email automation software.
Moreover, you have more pricing options with Kartra, so you can choose the plan that suits you for now and upgrade later.
And, when you take into account the value Kartra features offer, it’s turns out to be more cost-effective.
In addition, Kartra’s affiliate management is way better. This is mainly because you can pay your affiliates per lead, which gives them a better opportunity to earn some cash with you.
Plus, Kartra’s affiliate reporting is better, too.
Moreover, you could tag your affiliates, send them helpful emails, and guide them on how to generate more sales for your business.
Something that isn’t possible with DropFunnels.
Not only that, but you also get done-for-you marketing campaigns from industry leaders like Frank Kern. So, you don’t have to worry about building your own funnels from scratch; you can do that as well though.
Lastly, Kartra’s automation is much better. For instance, you can schedule a targeted email for your page visitors that take certain actions like clicking on a link.
Building a Membership Site With Kartra
Kartra makes building a membership site pretty easy and fun with an intuitive drag-and-drop builder.
You can either start building your site from scratch or use gorgeous, ready-made templates as a starting point.
Moreover, Kartra allows you to organize your lessons in different categories and sub-categories, helping you structure your courses.
You can even create multiple membership tiers, with varying pricing and contents.
Not only that, but you can also track the progress of your students, which is a great feature for course creators.
Kartra’s automation is way better; here is how:
Let’s say you have a sales video and a prospect watches it but doesn’t act on your offer. You could set up an automated personalized email sequence just for those prospects, which can help you convert them and increase your sales.
Here is another one:
If you create a membership site and someone just watches a certain percentage of your course. You could retarget them with an automated email.
Not only that, but you can also set up automated email campaigns for users that visit your page, click a link, and perform any other activity.
However, the main drawback of Kartra is that it doesn’t offer powerful blogging software like DropFunnel. Hosted on WordPress, the DropFunnel blogging platform is much more powerful.
DropFunnels Features
DropFunnels offers plenty of features, including:
- Unlimited pages on front-end websites
- Unlimited funnels
- Unlimited courses and membership sites
- Unlimited landing pages
- Unlimited blog posts
- Unlimited leads and contacts
- Connects with external email autoresponders
- Payment integration with Stripe
- Automatic order confirmations to buyers
- Custom domain mapping
- Fast-loading pages
- Intuitive drag-and-drop page builder
- SEO framework (Schema-based)
- Dynamic menus
- Customizable footers and headers
- In-built link tracker
- Simple and effective order tracking system
- Direct response funnel templates
- PCI compliant SSLs
- Helpful marketing community
- Great support team
- And, more
However, the main drawback of DropFunnels is that you have to integrate a third-party email software, which is an added cost.
Plus, the automation of DropFunnels isn’t as great as Kartra’s.
The biggest advantage of DropFunnels compared to Kartra is that it has faster loading pages, and better SEO capabilities. This is excellent if you want to promote your business over SEO – however I would still recommend going for a self-hosted WordPress solution.
Building a Membership site with DropFunnels
You can build unlimited membership sites or courses with DropFunnels. The stand-out advantage of DropFunnels is that you can promote your courses with blogging as well.
Blogging is an effective way of addressing your target audience’s questions and pain points. With DropFunnels powerful SEO blogging platform, you can attract new prospects almost on autopilot.
So, if you want to leverage blogging to sell your courses, DropFunnels is great.
But, Karta would definitely be a better option if you want a long-term solution to all your marketing pain points.
| Compare Kartra With The Competition: Kartra vs ClickFunnels |
Kartra vs DropFunnels: Pricing
Let’s take a look at the pricing of both software and see which one is more cost-effective than the other.
Kartra Pricing
Kartra keeps its pricing structure simple and attractive. The basic plan comes at $99 per month but offers all the features that the $499 per month plan does.
So, you get every Kartra feature no matter which of the four Kartra plans you choose. A perfect example of “You pay as you grow” pricing.
However, the Kartra agency plan is an exception with added features.
The Kartra agency plan is included free of charge on all the plans except the starter plan. So, it is something you would be missing on the basic package.
Kartra Starter: $99/month
- Up to 2,500 Leads
- 1 custom domain
- 15,000 emails /mo
- 50 GB bandwidth
- Host 100 pages
- Host 50 videos
- Sell 20 products
- Build 2 membership sites
- Add 1 additional team member
- Connect 1 helpdesk
- Agency not included
Kartra Silver: $199/month
- Up to 12,500 Leads
- 3 custom domains
- Unlimited emails
- Unlimited bandwidth
- Unlimited pages
- Unlimited videos
- Unlimited products
- Unlimited membership sites
- Unlimited team members
- Unlimited helpdesks
- Kartra Agency
Kartra Gold: $299/month
- Up to 25,000 Leads
- 5 custom domains
- Unlimited emails
- Unlimited bandwidth
- Unlimited pages
- Unlimited videos
- Unlimited products
- Unlimited membership sites
- Unlimited team members
- Unlimited helpdesks
- Kartra Agency Included
Kartra Platinum: $499/month
- Up to 50,000 Leads
- 10 custom domains
- Unlimited emails
- Unlimited bandwidth
- Unlimited pages
- Unlimited videos
- Unlimited products
- Unlimited membership sites
- Unlimited team members
- Unlimited helpdesks
- Kartra Agency included
Kartra provides much better value for money because:
It offers everything you need to grow your online business from scratch. You won’t need any other software to help you with marketing your products.
The features it offers are much more effective. For instance, much better marketing automation, powerful retargeting features, and effective affiliate management.
So, as far as the value for money is concerned, Kartra takes a clear lead.
DropFunnels Pricing
Starter Plan ($97/month) Features
- 2 DropFunnels Accounts
- 2 Custom Domains
- Unlimited Mobile-Friendly Pages
- Unlimited Funnels & Funnel Steps
- Custom Checkouts & Upsells
- Unlimited Membership Sites & Courses
- Unlimited Landing Pages
- Unlimited Blog Posts
- SMS
- CRM with Unlimited Contacts and Leads
- Professionally Designed Themes
- Payment Integration with Stripe
- SSL Certificate
- Super-Fast Page Load Speeds
- Drag and Drop Visual Editor
- Built-in SEO Framework
- Built-in Link Tracker
- Powerful Hosting Included
DropFunnels Partner Program ($297/month) Features
The Partner program of DropFunnels includes everything in the Starter plan plus:
- 5 Total DropFunnels Accounts
- 5 Total Custom Domains
- Video Hosting
- Dedicated Slack Support
- Weekly Coaching from the experts
- Fill-In-The-Blank Email Swipes
- Unlimited Access to Courses
- And more
The third alternative is to get a customized quote from the company according to your needs.
Kartra Pros and Cons
Let’s make choosing the right software platform easier for you.
Kartra Pros
- Helpdesk, live chat, and effective ticketing system
- Effective scheduling tools
- Done-for-you campaigns and design options
- Robust email marketing features
- Cost-effective pricing structure
- 30-day money-back guarantee
- Allows you to host videos on it
- Powerful affiliate marketing management
- BAM (Behavioral Adaptive Marketing) for personalization
- The best automation features
- And, more
Kartra Cons
- The learning curve of Kartra can be a little steep
- Kartra lacks in blogging
DropFunnels Pros
- Easy to use funnel builder
- Unlimited page building capacity
- Fast loading pages
- Great blogging features
- A variety of customizable design templates
- One-click upsells
- In-built link tracking
- Attractive affiliate program
DropFunnels Cons
- Not an all-in-one marketing software like Kartra
- Relatively new, so prone to bugs
- A steep learning curve
Kartra vs DropFunnels Conclusion: Which one is Best?
Although it all boils down to your needs, Kartra does take a clear lead in several aspects.
For starters, you are getting every premium feature on its basic plan. So, you can upgrade to a bigger plan with fewer limitations as your business grows.
But, of course, if all you need is fast-loading pages with effective blogging features, DropFunnels would suffice.
But, that’s not the only need of a growing business.
Nobody prefers to switch between multiple marketing software. It just makes things complicated and overwhelming.
You want a platform that can offer you everything in one place. And, Kartra offers every marketing feature you would ever need.
So, everything considered, the winner is pretty obvious: Kartra!