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If you want to monetize your Instagram account by selling ClickBank products through it, this post is all you need to read to get started.
Making money from a social media account is a fascinating concept. But, you might be wondering “Can I really make a good amount of money from my Instagram account?”.
Yes, you can!
But, of course, you need to implement the right strategies to move in the right direction.
Although there are several ways, I’m going to talk about the ClickBank method.
The nice thing is: You won’t even need to have thousands of Instagram followers to make this one work.
Let’s dive in.
How to Make Money on Instagram with ClickBank?
Sign Up to ClickBank
The first thing you want to do is, sign up for a free ClickBank affiliate account. You will be able to find a lot of products to promote later.
Follow these steps to get started:
- Go to Clickbank.com
- Click “Join ClickBank” and then add your information
- Click “Next” and put your tax and banking details. This will let the platform send affiliate commissions your way. You want to get paid by ClickBank, right?
- Next, review the “Terms and Conditions” and accept them
- ClickBank will then ask for your account information, including username and password. Keep a copy of this information saved
- In the next step, you will have to complete the ClickBank Survey. You can also join ClickBank University to learn more about affiliate marketing with ClickBank
- Lastly, check your email for a confirmation link and click on it
That’s it! You are now a ClickBank affiliate ready to make money using your marketing skills.
Select Your Niche
Now that you are an official ClickBank affiliate, it’s time you explore different niches and select the right one for yourself.
Picking the right niche is crucial to make this strategy work in the long term.
Here are a few important things to keep in mind while selecting your ClickBank affiliate niche:
Pick something you know about: You don’t want to dive into something you are completely unfamiliar with.
You need to have at least some idea about the industry you are going to promote and establish a business around.
That way, you will know how the products or services work, enabling you to market them more effectively.
Explore the products: Sometimes, a niche may seem great, but when you dig a little deeper, it won’t have enough of the right products to promote.
So, before selecting a niche, browse ClickBank’s categories and see if that niche has good products.
Check to see if the niche is popular enough on Instagram: Search for relevant keywords on Instagram and see if the niche is popular enough on the social media platform.
You need to have a fair demand of your niche on Instagram to be able to sell its products.
Find Products on ClickBank
Now that you have a good idea about how to pick the right ClickBank affiliate niche, let’s focus our attention on the product selection part.
Step 1: Sign in to your ClickBank account and go to the “Affiliate marketplace”.
This is where you are going to look through different products to find the right ones to promote.
Step 2: Filter the products within your niche by using the categories option on the left side.
Step 3: Study each product’s metrics.
You can now filter out the best affiliate products based on those metrics.
These metrics include:
Average % per sale: The percentage you get when you sell that particular product.
Average rebill: The amount you make as an affiliate marketer for every resale of the product.
The two most important aspects of a ClickBank product are:
- Gravity score
- Commission sale
The gravity score reflects the number of affiliate marketers that have sold that product in the last few weeks.
So, it is a metric that tells you the popularity of a particular product amongst affiliate marketers.
However, the gravity score isn’t the only metric you should be looking at while choosing a product to promote.
For instance, a great product that just hit the market won’t have a good gravity score, but that doesn’t mean it’s not worth selling.
You also need to know how much commission you are going to make per sale of that product. If the product has a lower commission rate, you will have to sell more of it to make good money.
So, ideally, you want to go with a product with a high gravity score and a high commission rate.
Step 4: Check out the product resources by the vendor. Sellers on ClickBank provide their own resources to help affiliates market their products effectively.
These resources can include sales pages, sales videos, email scrips, and more. You will find them on the vendor’s selling page.
It’s important to note that some sellers might have much better promotional resources than others. So, you need to check these resources before using them.
Plus, you want to check their sales page because as an affiliate, you would be sending traffic to it. And, the sales page should be good enough to convert that traffic.
Here are a few things to check on vendors’ product pages:
- How is the written content? Can it make a visitor buy that product?
- If they have a product video, can it grab visitors’ attention?
- Does the product excite you?
- Do you feel safe about spending your money on the product? Does the vendor offer a money-back guarantee?
- Does the product offer great value for money?
If a product page checks all those boxes, you have probably found a perfect affiliate product to promote.
Create a Landing Page
You have narrowed down your ClickBank affiliate niche and have picked the product as well.
Now would be the time to create a great landing page that can attract Instagram traffic.
You could send your traffic directly to ClickBank, but that won’t allow you to capture your prospects’ email addresses.
Collecting the email addresses of your target audience can help you boost your conversion rate.
This is because most of the product page visitors won’t likely buy that product on their first interaction with it.
According to the rule of 7 of marketing, a prospect makes seven interactions on average with your brand before buying a product from you.
So, although some people might buy your affiliate product on their first visit, most of them would require multiple messages from you.
And, the best way to do that is by collecting their emails and retargeting them later.
So, create a landing page where you talk about your affiliate product and get your visitors to give out their email addresses.
There are several tools that can help you create a landing page in no time.
One of the most popular ones is GetResponse, which also has a free plan.
Landing page software like these come with ready-made templates that you can use to build your own landing pages.
Bring Traffic from Instagram
You’ve selected a product to promote, and created an awesome landing page around. Now would be the time to attract high-quality traffic from Instagram.
Your goal here is to pull maximum people to your landing page, but you can’t do that before taking care of the essentials first.
Here are a few things to optimize your Instagram profile for:
- Create a unique username that’s relevant to your business
- Write a comprehensive Instagram bio explaining what your product or business is all about
- Include your keyword in the bio. This way, you will be able to get your profile in front of people that are searching for that specific keyword
- Upload eye-catching photos relevant to your niche and product. Instagram is a visual platform, so you can’t expect to attract your prospects to your business without great visuals
Let’s now talk about a few strategies to generate traffic through the social media platform:
The use of hashtags on Instagram is still pretty effective. Hashtags make your brand much more discoverable on the platform.
Let’s see how you can use hashtags the right way:
Do your research: First, you need to find the keywords that your target audience is searching for on Instagram.
The social media platform actually makes it easy for you by telling you how many people are using a particular hashtag.
But, make sure you don’t go for a hashtag with a very high volume of posts. Ideally, use hashtags that have less than 100k posts on the platform.
Add them to your posts: After finding the right hashtags, you want to add them whenever you upload a new image on Instagram.
Write no more than 20 hashtags on your Instagram photo caption. This will make your posts and account more discoverable to your niche relevant Instagram audience.
Follow and engage with your niche hashtags: Lastly, you want to follow your niche-related hashtags and engage with people under these posts.
Interaction with other people in your niche will help your account get more attention and relevance on the platform.
Leverage Instagram Stories
No matter what type of affiliate products you are trying to sell, Instagram Stories can help you grab the attention of your target audience.
You want to add your Instagram Story at least a couple of times in a day to get yourself in front of your target audience.
Moreover, Instagram Stories is another place where you can use your niche-related hashtags, which will help your profile’s visibility.
Use Paid Ads (Optional)
One of the best things about this strategy is you don’t have to use paid ads to drive traffic to your ClickBank landing page.
That said, paid ads can help you instantly drive targeted traffic to your landing page. But, of course, you should only go for them if you have enough marketing budget.
Creating Instagram ads is pretty straightforward. Just go to your Facebook Business account and then ads manager to set up Instagram ads.
Give Something for Free
Another effective way of attracting targeted traffic is by offering a free gift. No matter what your niche is, there will always be something that you can give away for free.
Once your target audience lands on your landing page, offer them their freebie in return for their emails.
Promoting your affiliate product after they’ve received their freebie can be easier and more effective.
But, what should you give away for free that can also add value to your audience’s lives?
Here are a few ideas:
- Create a short e-book guide on a relevant topic in your industry. For instance, you could talk about how to use a specific product effectively
- Create a webinar or a video explaining a particular topic in your niche. Video content can work better than text as it shows your personality and tends to get the point across effectively
Implementing these strategies will help you attract relevant people to your Instagram account.
And, if your account is attractive enough, most of them will click through to your landing page, providing you an opportunity to convert them.
Follow Up With Them
By now, you would start seeing some traffic to your landing page. But, remember, there is a high chance that most of your visitors won’t convert on their first interaction with your landing page.
You want to follow up on them; use email automation software to find out what prevented them from making the buying decision.
Use personalized marketing messages to make them go through with the purchase.
However, make sure to not get too salesy with your messages. You want to help them understand the value your affiliate product can add to their lives.
So, don’t spam their email inbox with “Buy Now” messages.
You have your strategy in place now. All you have to do is, keep on doing what works.
The hard part of this strategy is creating and managing a sales funnel. But, once you get the hang of it, there is nothing better to convert a targeted audience on autopilot.
This was all about “How to make money on Instagram with ClickBank”. The strategy I talked about in this post is applicable to any social media platform.
The key is to:
- Select the right niche
- Pick the right products
- Drive traffic through a social media channel
- Set up a highly converting landing page
- Add a lot of value and follow up on your leads