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If you are serious about SEO, you’re going to need a tool that will help you find keywords and relevant data such as the search volume and difficulty.
SEMrush is one of the best tools to use for this and it also offers many other features.
We’re going to be comparing the features and pricing of these tools to see what they have to offer.
SEMrush vs Keysearch: Key Differences
The key differences between SEMrush and KeySearch are the pricing and features. While Keysearch comes at a much lower price, it also comes with significantly less features, as you would expect from the price difference. Both tools work well for keyword research, SEMrush just has more features.
What is SEMrush?
SEMrush is one of the most popular SEO & SEM tools out there and arguably also the best.
It helps is users find important keyword, backlink, and advertising data so that they can build the most profitable campaign possible.
SEMrush has many features that will help you with SEO, SEM, and even social media.
- Organic Research
- Content Analyzer
- Backlink Analysis
- Audience Insights
- Keyword research
- Traffic Analysis
- KW Difficulty
- Domain VS Domain
- KW Magic tool
- SEO Writing Assistant
- Position Tracking
- Site Audit
- Brand Monitoring
- OnPage SEO Checker
- Backlink Audit Tool
- Organic Traffic Insights
- My Reports
- Market Explorer
Here is the SEMrush pricing.
As you can see, the pricing does start at $99 per month.
While this is a great deal and worth it for most businesses, some beginners & bloggers feel the pricing is a little steep for them.
This is where KeySearch comes in.
However, I would still recommend giving SEMrush a try as the benefits this tool offers are huge.
What is KeySearch?
KeySearch is a keyword research tool that provides the most important keyword data at an incredibly low price.
It’s not quite as popular as SEMrush, but it does have some great features too.
KeySearch provides the most needed keyword research tools and everything you need to start finding profitable keywords.
Here is the list of features that KeySearch has to offer:
- In-Depth Keyword Research
- Keyword Difficulty Checker
- SEO Competition Analysis
- Rank Tracking
- Brainstorm Niche Ideas
- YouTube Research
- Backlink Checker
- Webpage Audit Analyzer
- Competitive Analysis
- API & White-label Reporting
As you can see, it does come with quite a lot of tools which is great, especially for the price that it comes at.
As I mentioned earlier, KeySearch is a real low-cost alternative to SEMrush and provides the most important tools for a small price.
Here is the KeySearch pricing table.
How Do They Compare To Each Other?
In terms of overall features, of course, SEMrush will take the crown.
However, if you take pricing into account, I think the crown goes to KeySearch.
With SEMrush, you just get all the added features for advertising, social media, more in-depth site audits, and a couple of other things.
These features are extremely useful, but I know that some bloggers will just want the keywords.
That’s exactly what KeySearch provides at a much lower cost.
So, in terms of overall features, the winner is SEMrush.
Value for money = KeySearch.
|Try SEMrush For Free!||Try KeySearch For Free!|
SEMrush vs Keysearch: Keyword & Backlink Data
One aspect that would definitely be an interesting battle would be the keyword & backlink data that both of these tools provide and how they would compare to each other.
So, let’s take a look.
- Search Volume
- Keyword Difficulty
- Related Keywords
- SEMrush Authority Score
- Backlink Data
So, in terms of what data they provide, it’s pretty similar.
But, let’s take a look at each type of data.
Firstly, we have the search volume and as I mentioned in my keyword research for blog posts article, this is usually always underestimated, sometimes quite heavily.
However, KeySearch surprisingly seems to do really well here.
Both tools provide pretty similar numbers for most terms, if not the same.
On some keywords, KeySearch will show more searches, and judging by my search console, I must say that a higher search volume for those keywords seems pretty accurate.
For 9/10 Keywords KeySearch and SEMrush will show you the same search volume or a very similar search volume.
Next, we have Keyword difficulty.
This is a really useful metric, as it shows you the difficulty score so that you can filter out the low competition keywords.
Here, SEMrush does seem to have the upper hand, as it seems to give you a more accurate indication of how competitive a keyword is.
Take this example of the “drop servicing” keyword for which Franklin Hatchett’s ecomelites.com (DR 48) and digitalmarketer.com rank (DR 80), both have also written on the exact keyword and got multiple links to that specific page.
Left = SEMrush and right = KeySearch
While this metric can save you a ton of time when filtering out results, you shouldn’t rely on it.
For the keywords that you really want to rank for, you should do manual checks to see what exactly your competitors have in terms of content & links.
But still, for this metric, SEMrush wins.
Our next comparison is between the related keywords.
Here they also perform pretty similar and give you some standard suggestions for which they also list the volume, trends & difficulty.
Domain & Page Strength Metrics
Both also provide the user with metrics to show the strength of a domain.
While SEMrush provides the user with their own SEMrush authority score, KeySearch uses the metrics from Moz.
Personally, I’m not a big fan of Moz and find their metrics such as spam score usually quite inaccurate.
However, KeySearch only really uses DA, PA, mRank & mDom, which are metrics many people use or at least DA & PA are.
SEMrush uses their own authority score, which is also quite similar to the Moz metrics, at least they always are pretty similar numbers.
Either way, I don’t really find either of these metrics to be super-useful and they should only really be used as an indication.
In KeySearch, you will also sometimes find that the Moz metrics are a little bit behind.
For example, if you go and check my Moz DA in Keysearch, it will say that it’s a 2, while in Moz it’s a 10.
KeySearch gives you more data, so you could say this is a win for KeySearch.
However, I personally don’t find that data very useful, although it can be a good indication, just don’t rely on it.
Lastly, we have the backlinks, which is a clear win for SEMrush.
The volume of data that SEMrush provides here you simply can’t compare with KeySearch.
Here take a look at my domain as an example.
Note that as I mentioned earlier, the traffic is also often 20-30x underestimated in most tools, so don’t be afraid to go for keywords with 10-20 search volume.
If you need more info on this, I have explained it in my keyword research post.
SEMrush will show you a lot of nofollow links like blog comments and stuff like that, but still, you will also find a lot more do-follow links by using SEMrush.
Who wins in terms of Keyword & Backlink Data?
For keywords, I would call it a draw, as they both show solid keyword data such as the volume difficulty and suggestions.
KeySearch can be a little off with the difficulty, but when it is, it’s quite easy to tell thanks to the Moz DA being displayed at the bottom.
KeySearch also has the little added feature of showing search engine suggestions, so yeah for keywords I would call it a draw.
If you want to check the backlinks of a page, it has to go to SEMrush, as they simply provide a lot more data.
But, still, a lot closer than you would have thought, we are comparing a tool starting at $17 per month vs a tool starting at $99 per month!
SEMrush vs Google Keyword Planner: Do You Need SEMrush?
Which One Should You Choose?
So, which one should you choose?
If you’re looking for an all-in-one tool that will also help you a bit more with your advertising campaigns, backlinks, and more in-depth technical SEO, go for SEMrush.
On the other hand, if you’re just looking to find some profitable keywords, track your rankings, get basic audits, and are not really too bothered about the rest or you’re on a budget, I would definitely go with KeySearch.
Either way, they have both proven to be two brilliant tools.
If you enjoyed this article, make sure to leave a comment and/or share the article and if you have any questions feel free to ask in the comments, I’ll get back to you asap.