It has become a constant trend for digital marketers to reach out to more audiences through email marketing. However, there is nothing that has ever been perfect in its normal use. Then comes the question of how to maximize email marketing. There are always some basic adjustments that need to be done on each and … Read more
Email marketing is one of the best ways to market your business. But, before you can get started with email marketing, you’re going to need an autoresponder and probably a landing page or some sort of place to collect emails. That’s why we’re going to be comparing GetResponse vs MailerLite as these are both two … Read more
Today, we’re going to be taking a look at Deliverability, what it is, and some practical tips that will help you improve your deliverability. If you have started email marketing, you have probably heard of deliverability or probably know what it is. Either way, taking the steps we are going to cover in this … Read more
In online marketing, you often hear the word split-testing being thrown around. And, it’s for a good reason, as split-testing can have great benefits on your conversions. If your conversions are higher, then you’re going to make more money. It’s that simple. What Is Split-Testing? Split-testing also is known as A/B testing is the … Read more
Today, we’re going to take a look at a useful email marketing feature, which should be part of your automation marketing strategy. Most email marketing tools will have this feature and many other features. However, in the rare case that your autoresponder doesn’t have this tool, we are going to take a look at … Read more
You wanted to compare ActiveCampaign vs GetResponse, as you are unsure which one suits your business better… That’s exactly what we’re going to do today. Unlike many others, I won’t try to stir you away from one or the other, I will just aim to help find the best option for your business. While they … Read more